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  • An evidence folder beside a speech bubble and magnifying glass, representing research into why customers leave.
    Design & UX,  Product Management

    Customers are leaving. How do you find out whether the product is the problem?

    / November 3, 2026

    Use a worked customer comparison, neutral interview questions and an evidence-to-action template to investigate why customers leave.

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  • A project folder beside a speech bubble and roadmap card, representing a shared AI workspace for product work.
    Product Management,  Productivity & Collaboration,  Tech & Cybersecurity

    Build a product workspace in ChatGPT Plus: 8 practical workflows and prompts

    / November 1, 2026

    Build a practical product workspace in ChatGPT Plus with eight reusable prompts, a visual setup map and one worked course-catalogue example.

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  • Research folder with solid and dotted speech-bubble cards beside a magnifying glass.
    Design & UX,  Product Management,  Tech & Cybersecurity

    AI personas are not customer evidence: a practical research sorting exercise

    / October 13, 2026

    Separate observations, interpretations and AI-generated suggestions before they become product decisions.

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  • coded female
    Business & Strategy,  Product Management

    What is Product Discovery? A Friendly Dive into the World of Innovation

    / July 29, 2023

    Product Discovery might sound like a term straight out of a sci-fi movie, but in the fascinating realm of product development, it’s a critical phase that combines creativity, research, and some good old-fashioned…

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